Art of Chocolate
This is another highlight of my career while working for Stratitude. I designed the packaging for Beyers Chocolates new Art of Chocolate Collection. The range consists of three boxes: Shades of Dark, Heart of Chocolate, and Fantasy of Fudge, as well as two taster boxes Luxury Collection and Shades of Dark.
Shades of Dark
Heart of Chocolate
Fantasy of Fudge
The Art of Chocolate Leaflet Insert - Front
Leaflet Insert - Back
Beyers Chocolates received two awards at the 2016 Food Review/Symrise New Product Competition that took place on 8th September at The Bay Hotel in Cape Town. Beyers won the first runner-up award for the 2016 New Product Competition for the Heart of Chocolate Collection and the first runner-up award in the 2016 Range Category for the Heart of Chocolate Collection.
Shades of Dark Chocolate Collection Display
I designed canvas prints for the art gallery, a perfect setting to host a chocolate and wine pairing.
The complete art of chocolate range
Fantasy of Fudge collection
Kees Beyers with his favourite chocolates
I created a timeline unpacking the story of Kees Beyers and the delicious history of Beyers Chocolate
Chocolates and wine, what can go wrong?
Overall well received and one happy client. Goal achieved!
Fun was had. Thank you, Stratitude!
The media launch event for the Art of Chocolate range was held at the Henry George Art Gallery in Parkhurst, Johannesburg on 22 September 2015. This launch campaign was shortlisted for a 2015 African Excellence Award.
